Align Your Message with Your Mission:
​Executive Communication Support

Higher education faces real challenges that can't be ignored. Trust has eroded as students, families, and policymakers question whether institutions truly deliver on their promises. Federal scrutiny continues to grow, and many campus leaders find themselves spending more time responding to criticism than advancing their mission. Most concerning is that the fundamental value proposition of higher education—once taken for granted—now requires constant defense and clarification.

Strategic Partner, Soundboard, Writer, and Designer

As a fractional chief of staff for higher education executives, I provide high-level strategic partnership that extends far beyond administrative tasks. I work alongside senior leadership teams to shape institutional messaging, refine communication strategy, and ensure alignment between values and actions.

My role is to help you lead with purpose during times of transformation—translating your vision into frameworks and messaging that resonate with all stakeholders.

EMAIL Becky

SAMPLE OUTPUTS

• Messaging Pillars & Frameworks – Creating foundational communication architecture that ensures consistency across all institutional voices
• Board of Trustee Communication – Crafting strategic updates and presentations that elevate the most critical institutional developments
• Sensitive Initiative Planning – Developing thoughtful messaging strategies for confidential or high-stakes initiatives before they go public
• Thought Leadership Amplification – Expanding your influence through targeted LinkedIn articles, original research, and media opportunities
• Internal Leadership Communications – Designing division-wide updates that recognize contributions, build culture, and maintain momentum
• High-Stakes Preparation – Providing confidential listening and practice sessions to prepare for critical presentations or challenging conversations
• Evidence-Based Positioning – Fielding original research to generate proprietary data points that strengthen institutional messaging

Why Fractional?

In today's resource-constrained environment, a full-time executive hire isn't always feasible. My fractional model
provides the high-level strategic partnership you need without the overhead of another full-time position. I bring extensive experience across multiple institutions, consulting roles, and agencies, offering perspective beyond a single campus context. This role isn't about handling your calendar or managing your inbox—it's about being your thought partner and crafting messages and strategies ​that rebuild trust, strengthen community, and advance your institution's mission.

Sample Packages

Packages are customizable and adapt to your changing priorities. Hours can shift to address
urgent needs—because higher education rarely follows a predictable schedule.

Standard Package
$40,000 Annually

Client's Messaging/Tone of Voice Establishment
Monthly Internal Updates for Two Different Audiences
Internal Communication Strategy and Execution
Quarterly BOT Update/Presentation
One LinkedIn Article & Two Posts Per Month
Weekly :45 Minute Call

Premier Package
$55,000 Annually

Standard Package, plus:
Two Additional LinkedIn Articles & Three Posts
(totaling three articles and five posts/month)
Annual Survey and Associated Thought Leadership Efforts

Fees can be billed monthly. If more convenient for your institution, fees can be paid as a part-time salary for a negligible fee.

Why Work With Becky?

Things I love and will share with you: ​Cooking, discovering new music, particularly bluegrass and jazz/funk, travel and oddities from around the world, stories about my wild young daughters, my deep love of higher education and the opportunities it brings to those who pursue it.

For over 15 years, I've operated at the intersection of strategic communication, visual design, and higher education leadership. This unique combination allows me to transform complex institutional priorities into clear, compelling narratives that drive action.

My approach is shaped by experience on both sides of the table – having held leadership positions within higher education institutions and agencies, as well as consulting with corporate executives on high-stakes communications.

I believe in being the "guide on the side, not the sage on the stage." My role isn't to take center stage, but to help you find your authentic voice and amplify your institution's expertise.

What clients value most is my integrated skill set – strategic thinking paired with visual design expertise and clear writing. This combination enables me to craft messages that aren't just heard, but felt and remembered.
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I'm known for direct, honest partnership. I don't stroke egos or offer empty platitudes – instead, I provide thoughtful guidance that helps leaders communicate with purpose and impact.
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When we work together, you'll find I'm as invested in your institution's success as you are. That's the only way I know how to work.

EMAIL Becky

Client Testimonials

"Becky has a gift for finding the story beneath the story. She took my scattered thoughts and industry expertise and transformed them into a coherent, compelling narrative that's already changing how people perceive my work. She doesn't just listen—she understands, synthesizes, and elevates."

CHRISTA MANTAGNINO
Executive Vice President, Champlain College Online

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